Effective Date: February 19, 2026
Last Updated: February 19, 2026
1. Introduction
This is the personal website of Sean Edgington (“Sean,” “we,” “us,” or “our”), located at https://seanedgington.com (this “personal website” or the “Site”). This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you visit this personal website, engage with our services, or otherwise interact with us.
We are committed to being transparent about our data practices. By accessing or using our Site or services, you acknowledge that you have read, understood, and agree to be bound by the terms of this Privacy Policy.
2. Information We Collect
2.1 Information You Provide Directly
We collect personal information that you voluntarily provide to us, including but not limited to:
- Contact Information: Name, email address, phone number, company name, and job title
- Inquiry Details: Information submitted through contact forms, consultation requests, or other communications
- Business Information: Details about your e-commerce platform, technical requirements, and marketing needs
- Communication Records: Correspondence via email, phone, or other channels
2.2 Information Collected Automatically
When you visit our Site, we automatically collect certain information, including:
- Device Information: Browser type, operating system, device identifiers, and screen resolution
- Usage Data: Pages visited, time spent on pages, click patterns, referring URLs, and exit pages
- Network Information: Internet Protocol (IP) address, internet service provider, and general geographic location
- Log Data: Access times, error logs, and server response information
2.3 Information from Cookies and Similar Technologies
We use cookies, pixels, beacons, and similar tracking technologies to collect information about your browsing activities. This includes:
- Essential Cookies: Required for basic Site functionality
- Analytics Cookies: Used to understand how visitors interact with our Site
- Functionality Cookies: Used to remember your preferences and settings
- Marketing Cookies: Used to deliver relevant advertisements and track campaign effectiveness
For more information, please see Section 8 (Cookies and Tracking Technologies) below.
2.4 Information from Third Parties
We may receive information about you from third-party sources, including:
- Marketing and advertising partners
- Analytics providers
- Social media platforms
- Business partners and referral sources
- Publicly available sources
3. How We Use Your Information
We use the information we collect for the following purposes:
3.1 Service Delivery
- To provide digital strategy and technical SEO consulting services
- To respond to inquiries and consultation requests
- To communicate about projects, deliverables, and ongoing engagements
- To customize our services to meet your platform-specific needs (including Magento and Shopify implementations)
3.2 Business Operations
- To process transactions and send related information
- To maintain records and administer our business
- To improve our Site, services, and user experience
- To develop new services and features
3.3 Communications
- To send administrative information, such as updates to our terms and policies
- To respond to your comments, questions, and requests
- To provide customer support and technical assistance
- To send marketing communications (with your consent where required)
3.4 Analytics and Improvement
- To monitor and analyze trends, usage, and activities
- To measure the effectiveness of our content and marketing efforts
- To conduct research and analysis to improve our services
- To detect, prevent, and address technical issues
3.5 Legal and Security Purposes
- To comply with applicable laws, regulations, and legal processes
- To protect our rights, privacy, safety, or property
- To enforce our terms and conditions
- To detect, prevent, or investigate fraud, security breaches, or other prohibited activities
3.6 Automated Decision-Making
In accordance with 2026 regulations, we disclose that we do not currently use automated decision-making technology that produces legal or similarly significant effects on individuals without human oversight.
4. How We Share Your Information
We do not sell your personal information. We may share your information in the following circumstances:
4.1 Service Providers
We engage third-party companies and individuals to perform services on our behalf, including:
- Website hosting and maintenance
- Analytics and data analysis
- Email delivery and communication platforms
- Customer relationship management systems
- Payment processing (if applicable)
- Professional advisors (accountants, attorneys, consultants)
These service providers are contractually obligated to use your information only for the purposes of providing services to us and in accordance with this Privacy Policy.
4.2 Business Transfers
If Sean Edgington is involved in a merger, acquisition, asset sale, bankruptcy, or other business transaction, your personal information may be transferred as part of that transaction. We will provide notice before your information is transferred and becomes subject to a different privacy policy.
4.3 Legal Requirements
We may disclose your information if required to do so by law or in response to valid requests by public authorities, including:
- To comply with a subpoena, court order, or other legal process
- To respond to requests from government agencies or law enforcement
- To protect and defend our rights or property
- To prevent or investigate possible wrongdoing
- To protect the personal safety of users or the public
4.4 With Your Consent
We may share your information with third parties when you have given us explicit consent to do so.
4.5 Aggregated or De-Identified Information
We may share aggregated or de-identified information that cannot reasonably be used to identify you for any purpose, including research, marketing, analytics, and improving our services.
5. Third-Party Services and Links
Our Site may contain links to third-party websites, services, or applications that are not operated by us. This Privacy Policy does not apply to those third-party services. We encourage you to review the privacy policies of any third-party services you access.
We use various third-party services to operate our business, which may include:
- Google Analytics: For website analytics and traffic analysis
- Google Tag Manager: For managing website tags and tracking codes
- Email Marketing Platforms: For newsletter and marketing communications
- CRM Systems: For managing client relationships and communications
- Social Media Platforms: For social sharing and marketing purposes
Each of these services has its own privacy policy governing how they collect and use data.
6. Your Privacy Rights
Depending on your location, you may have certain rights regarding your personal information. We are committed to honoring these rights regardless of where you reside, to the extent practicable.
6.1 General Rights
You may have the right to:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information, subject to certain exceptions
- Portability: Request a copy of your information in a portable format
- Opt-Out: Opt out of certain processing activities, including targeted advertising and sales of personal information
- Withdraw Consent: Withdraw consent where processing is based on consent
- Non-Discrimination: Not receive discriminatory treatment for exercising your privacy rights
6.2 California Residents (CCPA/CPRA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), including:
- Right to Know: The right to know what personal information we collect, use, disclose, and sell
- Right to Delete: The right to request deletion of personal information we collected from you
- Right to Correct: The right to request correction of inaccurate personal information
- Right to Opt-Out: The right to opt out of the sale or sharing of personal information
- Right to Limit Use of Sensitive Personal Information: The right to limit the use and disclosure of sensitive personal information
- Right to Non-Discrimination: The right not to be discriminated against for exercising your rights
Categories of Personal Information Collected: In the preceding twelve (12) months, we have collected the following categories of personal information: identifiers, commercial information, internet or network activity information, geolocation data, and professional or employment-related information.
Categories of Personal Information Sold or Shared: We do not sell personal information. We may share personal information with advertising partners for cross-context behavioral advertising purposes. You may opt out of this sharing.
6.3 Virginia, Colorado, Connecticut, Utah, and Other State Residents
Residents of Virginia, Colorado, Connecticut, Utah, Oregon, Texas, Montana, Delaware, Iowa, Nebraska, New Hampshire, New Jersey, Tennessee, Minnesota, Maryland, Indiana, Kentucky, Rhode Island, and other states with comprehensive privacy laws have rights similar to those described above, including rights to access, correct, delete, and opt out of targeted advertising, sales, and profiling.
6.4 Exercising Your Rights
To exercise any of your privacy rights, please contact us using the information provided in Section 13 below. We will respond to your request within the timeframe required by applicable law (typically 45 days, with possible extensions).
To verify your identity, we may request information such as your name, email address, and details about your interactions with us. In some cases, we may require additional verification steps.
You may designate an authorized agent to make a request on your behalf. We may require proof of the agent’s authority and your identity before processing such requests.
6.5 Appeals
If we deny your privacy rights request, you may have the right to appeal our decision. To submit an appeal, please contact us using the information in Section 13, including “Privacy Appeal” in your communication. We will respond to appeals within the timeframe required by applicable law.
7. Data Retention
We retain personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements.
To determine the appropriate retention period, we consider:
- The amount, nature, and sensitivity of the information
- The potential risk of harm from unauthorized use or disclosure
- The purposes for which we process the information
- Whether we can achieve those purposes through other means
- Applicable legal, regulatory, tax, accounting, or other requirements
When personal information is no longer necessary for the purposes for which it was collected, we will securely delete or anonymize it.
8. Cookies and Tracking Technologies
8.1 What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.
8.2 How We Use Cookies
We use cookies, pixels (such as LinkedIn Insight tags), and analytics (such as Google Analytics) to understand how you interact with our site. We use cookies and similar technologies for the following purposes:
8.3 Managing Cookies
You can control cookies through your browser settings. Most browsers allow you to:
- View what cookies are stored and delete them individually
- Block third-party cookies
- Block all cookies
- Delete all cookies when you close your browser
Please note that blocking or deleting cookies may affect the functionality of our Site.
You may also opt out of interest-based advertising through:
- The Digital Advertising Alliance: https://optout.aboutads.info/
- The Network Advertising Initiative: https://optout.networkadvertising.org/
- Your browser’s “Do Not Track” settings
8.4 Global Privacy Control
We honor Global Privacy Control (GPC) signals. If your browser or device transmits a GPC signal, we will treat this as a valid opt-out request for the sale or sharing of your personal information.
9. Data Security
We implement appropriate technical and organizational security measures designed to protect personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:
- Encryption of data in transit and at rest
- Secure access controls and authentication
- Regular security assessments and monitoring
- Employee training on data protection practices
- Incident response procedures
However, no method of transmission over the Internet or electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee its absolute security.
10. International Data Transfers
Sean Edgington is based in the United States. If you access our Site or services from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate.
These countries may have data protection laws that differ from those in your country. By using our Site or providing us with your information, you consent to the transfer of your information to the United States and other jurisdictions as described in this Privacy Policy.
Where required by applicable law, we use appropriate safeguards for international data transfers, such as standard contractual clauses approved by relevant regulatory authorities.
11. Children’s Privacy
Our Site and services are not directed to individuals under the age of sixteen (16). We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16 without verification of parental consent, we will take steps to delete that information promptly.
If you believe we have collected information from a child under 16, please contact us immediately using the information in Section 13.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will:
- Update the “Last Updated” date at the top of this Privacy Policy
- Provide notice through our Site or by other means as appropriate
- Obtain your consent where required by applicable law
We encourage you to review this Privacy Policy periodically to stay informed about our data practices.
13. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact:
Sean Edgington
Website: https://seanedgington.com
Email: [Insert Contact Email]
Mailing Address: [Insert Business Address]
When contacting us about privacy matters, please include “Privacy Inquiry” in the subject line of your communication to help us respond promptly.
14. Additional Disclosures
14.1 Do Not Track
Some browsers offer a “Do Not Track” (DNT) feature that sends a signal to websites requesting that your browsing not be tracked. We currently respond to DNT signals and Global Privacy Control signals as opt-out requests.
14.2 Financial Incentives
We do not currently offer financial incentives for the collection, sale, or deletion of personal information.
14.3 Accessibility
We are committed to ensuring that this Privacy Policy is accessible to individuals with disabilities. If you have difficulty accessing this Privacy Policy, please contact us for assistance.